Advanced Certificate in Digital Photography Course Outline.
Tutorial 1. Getting Serious About Your Photography!
Why Customising features on your digital camera is an advantage.
How to get the highest quality images from your Digital Camera.
How and why to Shoot in Raw format and Raw file management and conversion. (Video)
The Non-Deconstructive editing Workflow.
How to Enlarge your images using Interpolation plugins. (Video)
How to send large amounts of images via FTP, (File transfer Protocol).
How to get the maximum exposure on the Internet,
Website hosting and domain names explained.
Purchasing a website template.
Getting higher rankings on Google and other popular search engines (SEO).
How to build your portfolio and best represent your work,
How to get people to photograph,
How to shoot stunning models for free and TFP explained.
Tutorial 2. Getting your Business Moving.
Working closely with clients.
How to Retain clients.
Offering incentives to your potential and existing clients.
When is it time to Start to Charge for your photography?
How to gauge what to charge your clients when you are starting out.
Setting up a pricing structure for prints, folios and cds.
Invoicing and Quoting.
Running your own successful small business.
You are your own boss you need to stay motivated, setting yourself goals.
Why having initiative and confidence reaps rewards.
Expanding your business through the power of word of mouth.
The importance of Networking.
Tutorial 3. The Lucrative World of Stock Photography.
What are Stock Libraries?
How to Deal with stock libraries.
The difference between Royalty Free and Rights Managed.
Why choose Exclusivity or non-exclusivity.
Increasing your sales through Re-Distribution.
Model releases. (- if I take a photo of people in the street overseas do I need a model release? Can I sell the photo?)
How to take Images that sell.
Whats important when shooting stock.
Adding Key-wording and metadata.
How to make submissions.
How you get paid - Royalties and commission payments.
E-commerce websites, making your own stock photography site.
Tutorial 4. Advanced Photoshop Techniques.
How to use your brush to add signatures, (Video)
Advanced Sharpening. (Video)
Using the remove noise filter, (Video)
Lens correction filter to correct lens distortion, (Video)
Lens correction filter to add vignetting, (Video)
Using the photo filter to enhance your photograph, (Video)
Advanced Colour management, (Video)
Surface Blur on skin tones, (Video)
Using Smart Objects, (Video)
How to Write Actions and save hours of work, (Video)
Running Batch processing, (Video)
Custom shape tool and the grid for rule of third image placement and cropping, (Video)
Watermarking your images, (Video)
Using Adjustment layers and non-destructive editing, (Video)
Using the Colour Replacement tool, (Video)
Advanced Retouching - portraits, (Video)
Shooting two exposures and Photoshoping the two together, (Video)
HDR (High Dynamic range), (Video)
Framing your images and presentation, (Video)
Using Photoshop to make your website, automated, (Video)
How much touching up should I do in Photoshop.
Tutorial 5. Looking at Hardware and Software the Pros use.
Digital Backs for medium format cameras.
The High End DSLR cameras.
DSLR Full Frame cameras.
Digital cameras 6 mega pixels and above.
Wireless file transfer From Digital Camera to Computer.
How to get your hands on the best equipment.
Cleaning Sensors in latest camera models.
New DAM (Digital Asset Management) software for the Digital Photographer.
Looking in detail at Adobe Lightroom, Library, Develop, Slideshow, Print, Web
Looking in detail at Aperture
-The Interface, Editing, Using Stacks, The Loupe Tool, The Spot and Patch Tool, Printing folios, proof books and albums.
Looking in detail at IView Media Pro (the program for stock photographers)
Understanding how it works
Meta Data Management
IView Media pro’s capabilities
DAM (Digital Asset Management) software conclusion. Which program is right for you.
Tutorial 6. Shooting Event Photography - Weddings, Parties.
Advertising and how to get found by potential clients.
Offer something different and be original.
Being competitive and not selling yourself short.
Meeting your potential clients and booking them in.
Discussing your packages, offering different deals that suit your client’s needs.
How to shoot a wedding, what is involved and what is expected.
Understanding your client to capture the best images that they want such as shooting their collection of sylvanian families or images of a park etc.
Making sure you Capture the special moments.
How to supply proofs to your clients.
Printing, framing and fulfilling your orders
Tutorial 7. Essential Equipment for Shooting Professional PLUS Advanced Lighting Techniques.
The Right Lenses
Fish Eye and Wide-Angle Lenses.
Standard and Portrait Lenses.
Telephoto lenses and dealing with camera shake
Teleconverters and extension tubes.
Prime and Zoom Lenses.
What lenses are right for you?
Buying second hand lenses and what to look for.
Advanced lighting and shooting products
Three point lighting and shooting portraits
Advanced Location lighting
Artificial lighting equipment (studio flash)
Using Soft boxes
Tutorial 8. Professional photographic Shoots Exposed!
An in-depth look inside professional advertising photography shoots. We use published images and explain how they were lit and shot.
More Lighting set ups alongside the image taken and explained.
Before and after shots of the raw image to the final retouched image.
Interpret and respond to a client brief for a professional shoot.
Prepare a professional Shooting Schedule.
Plan and execute a professional location/studio shoot.
Critiquing your own photography, independently review your own imagery to select your best shot.
Submit final product to client for approval.
Prepare and submit client invoices for finished work from accepted quotations.
Tutorial 9. Practical Photoshop Techniques.
-Learning to shoot several people and placing them into one multiple portrait.
-Create a new Face from 4 faces.
-Realistically make legs longer.
-Realistically place your image onto a Billboard.
-Create a multiple self-portrait.
Tutorial 10. Life in miniature, motion and widescreen.
-How to shoot and produce a time lapse movie.
-How to shoot and produce a stop motion movie.
-How to shoot extreme macro photography.
-How to produce a stunning panoramic waterfall image.
-How to create a spherical image effect.
To enrol select your preferred option.
Course Fees :
Standard Course Fee $812.50AUD
Option 1. Pay upfront and save 10% $731.25AUD
Option 2. Pay per tutorial in 10 payments of $81.25AUD
Payment accepted via Paypal.